Standards

JICWEBS Standards are constantly evolving to keep up with the latest industry developments. Best practice principles form the basis of standards across digital ad trading.

Standards Groups

An important part of what we do is to consult with the wider industry about what they believe the standards should contain. We get guidance and recommendations from across the industry through the standards groups. These groups meet throughout the year and each one has its own objective area of specialist interest – for example the DTSG Brand Safety group specifically looks at Good Practice and Standards around keeping brands safe online.

You can read more about each group, and their different remits here